When a company sells any unique product they expect vigorous sales. To fulfill the need of the customer, it is necessary to bridge the gap between potential customer’s needs and the products/services that the organization offers. A website is a flagship for an eCommerce store and your standard-bearer. Be it the home page, product page, …

Shopping Cart Abandonment is a headache for the eCommerce store owners. It is frustrating to see the customers adding the products to the cart but later leaving the website without checkout. On average, 60-70% of the carts get abandoned on an eCommerce website. This not only costs sales but also affects the conversion rate of …

Optimizing store for better customer experience is most challenging for an eCommerce store owner. It is necessary to analyze every page of the website to provide the best experience to end-users. It is observed that most of the stores have a very compelling home page and product pages but the checkout page is not optimized. …

Incorporating social login to your checkout page makes it a user-friendly and quick registration gimmick tool. Social Login uses existing login details from a social network service such as Facebook, Google+, or Instagram to sign up to a third-party website instead of creating a new account solely for that website. Out of abounding social network …